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We use our own algorithms along with third party providers to connect user emails to data sources online and find data about each prospect.
Once we find that data, we look for similarities that you have with your prospect. Similar schools, past jobs, educational background, interests? We look for what makes the most sense to help you make a connection.
We use natural language processing to create a personalized message that helps you connect with the prospect. We are building this so the prospect won't ever realize you're using technology to write part of your email.